The Research, Development and Innovation Center is located in a very unique area “The Dead Sea”. Being the lowest point on earth, containing the salt water that is the base of the potash industry. One of the main operations in Arab Potash Company (APC) is transforming the unfertile salty earth into a fertile land producing green living plants through its products, therefore the philosophy will be transforming the unfertile to fertile, the dead to alive, the salt to green, the pre to post development. This is symbolized by installing large salt mushroom at the entrance and a small garden at the end of the site to show one of the main operations in APC.